It’s a big day for us. Until today, Sust was hidden behind a password - earlier this afternoon we opened it up to the world. We’re truly excited to share it, and appreciating the feedback that’s been coming in.
The idea for Sust emerged from the success of the Zero Energy House campaign years ago. I was invited by Shay and Jo - owners of the Zero Energy House, and personal friends - to help share their experience as they created the home. Years later, more than 100,000 people have engaged with the campaign. It's clear to us there is a growing community of people motivated to create sustainable buildings, and that they're looking for help to determine exactly what to aim for and how to get there.
We want to inspire people to reach for the highest possible standards of sustainability, then empower them to achieve it.
Sust serves these people. We want to inspire them to reach for the highest possible standards of sustainability, then empower them to achieve it.
In doing so, we’ll grow demand for services and products that help people achieve sustainability in buildings. I’ve previously owned a company providing such products and know first-hand how hard it is for innovative companies truly committed to sustainability to find their way through a crowded marketplace to find the customers that value what they offer. Sust will provide a pathway through that marketplace, for these companies and their customers to find one another.
A bunch of people have worked directly with us over the past year or so and we owe them our thanks for helping us get Sust to where it is today:
There’s another group of people without whom Sust would not exist - the pioneers breaking new ground in sustainability. It’s the energy and commitment of these people clearing a path for the rest of us that fills me with hope for a sustainable future. Sust celebrates their work, and aims to amplify their impact on the world.
I’ve been working with Maria on projects for years now, and in many ways Sust is an expression of collaboration and balance between the two of us and our very different perspectives, backgrounds, and skill sets. We’ve both committed so much to getting Sust to where it is today, and I’m looking forward to continuing the journey together from here on.
Sust has been bootstrapped to-date and, like any founder, I’ve relied on friends, family, and my community for support. My partner Kristen has provided unwavering support throughout Sust’s emergence, and my three wonderful kids fill the home with laughter at the end of a long day. They also provide grounding and perspective - the future we’re trying to create is for them and their friends.
Today marks a significant step forward for us, but in many ways just the first on a much longer journey.
Today marks a significant step forward for us, but in many ways just the first on a much longer journey. We’re in Public Beta, and will be working to iron out kinks and round out content before a full launch in November. Longer-term, we’ve got a ton of ideas for what Sust could be - and will be developing a roadmap for Sust over the coming months. But Sust exists to serve a community, and we are keen for that roadmap to meet its needs. Whether you’ve got feedback on what you find here today, or an idea for the future, we would love to hear from you.
Welcome to Sust,
Matt & Maria.